Hi, I’m Pascal Laliberté.
What I do
I help online product owners sharpen their product: sharpen their understanding of the buyer in order to sharpen how the product gets communicated. I also help people who have a solo practice sharpen their own product: the services they themselves offer. In the end, I produce landing pages, research buyers and advise people on how to have sharp offerings. I center my work on the Jobs-To-Be-Done theory of buyer behavior by Clayton Christensen and others.
You can learn more about what I do at my website:
https://sharpen.page - A Product Sharpening Service.
You can also find me on Twitter @pascallaliberte.